A microinfluencer has between 1,000 and 40,000 followers. And potentially great influence on the health attitudes of Poles.
Microinfluencers - an undervalued public health arsenal
Published April 19, 2023 11:08
Health micro-influencers, are mostly representatives of the medical community. Often residents or young doctors standing at the threshold of their professional career. They have the energy, motivation and knowledge of how to function in social media. And they have great potential to shape the awareness and health habits of Poles.
On April 25 at 12:00 pm, the Patient Empowerment Congress will host the premiere presentation of the first cross-sectional WEBHealth Impact report at this scale.
A team of experts led by Professor Mateusz Jankowski of CMKP conducted an in-depth analysis of the impact of social media on the health attitudes of Poles. We now know how to use the biggest platforms - Instagram, Facebook, Tik Tok- to build awareness based on medical knowledge.
More on April 25 at 12:10 pm at the Copernicus Science Center during the WEBHealth impact report presentation and expert debate.
We invite you to register and participate in the 7th Patient Empowerment Congress:
https://patientempowerment.pl/kongres-patient-empowerment-2023/
