- At the beginning of July, Christian Sarto took over as director of Bayer's Consumer Health division in Central and Eastern Europe. From Warsaw, he will manage a team of employees in 16 countries: Poland, Albania, Bosnia and Herzegovina, Bulgaria, Croatia, Czech Republic, Montenegro, Kosovo, North Macedonia, Moldova, Romania, Serbia, Slovakia, Slovenia, Ukraine, Hungary.
Bayer with new head of Consumer Health division in Central and Eastern Europe
Published July 7, 2023 08:42
The Consumer Health team is responsible for the market positioning and development of such well-known over-the-counter (OTC) drug brands as Aspirin, Bepanthen, Canesten, Claritine, Iberogast and many others. Christian Sarto has replaced Jens Becker, who is responsible for strategic projects at the company's Leverkusen headquarters.
Sarto has been with Bayer for 17 years. Since 2018, he has served as head of the Consumer Health division in Spain and Portugal. Prior to that, he held management positions at Bayer and its subsidiaries in Germany and the US.
- I believe in the strength and power of our brands and our team. Working at Bayer Consumer Health has a real impact on people's lives and supports them in taking care of their health - in line with our "Health for All" vision and #ForBetter concept. This motivates me and the team to work every day, and our ambition is to be the best, including in terms of growth and performance supported by a strong commitment to sustainability," says Christian Sarto.
Sarto is Italian and 53 years old. He graduated from the University of Bayreuth in Germany with a degree in economics. He is fluent in German, English and Italian. He is a sports fan and his favorite sports are basketball, golf, ice hockey and boxing. He resides in Warsaw, where he moved to from Barcelona.
Source: press mat.
